From Awareness to Action: Launching Ficha Uchi Phase 4
Five years. Over 200 million touchpoints. One stubborn gap. Kenyans know they have data rights. But most still don’t know how to use them. That is the finding driving everything we do next. The Journey That Got Us Here When we launched Ficha Uchi in 2021, we were trying to solve a translation problem. “Data…
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